Tuesday, January 13, 2009

Have Answers For These Questions Before Building A Website

Writen by Suresh Babu

  • What is the purpose of the website?
  • Whom this website is built for?
  • Who is the targeted audience?
  • What is the demographic target?
  • What is the entry page?
  • What is the exit page?
  • Is your website designed for each class of visitors? Small, Medium and large
  • who do you want to attract?
  • How can you get them there?
  • Do you have a budget for Marketing?
  • What kind of marketing will be more effective?
  • Who is going to do the marketing? In-house/ Outsource?
  • Is your website optimized for the right keyword?
  • Apart from online resources do you seek offline marketing?
  • Is there a person dedicated to maintain the website on a regular basis?
  • What kind of programs is used?
  • Do you have quality outgoing and incoming links?
  • Is your website better than your competitor?
  • What is unique about your site?
  • Why should visitors buy from your site when there are hundreds of sites out there?
  • Is your site Search engine and user friendly?
  • Do the visitors know where else to go when they arrive to your page?
  • Are there different paths for visitors who may have different reasons for visiting the site?
  • Are there any distractions that can keep visitors from completing the tasks?
  • Is there enough information on the pages?
  • If a person comes back and ready top purchase will it be easy for them to purchase?
  • What makes the pages memorable and visitors will remember if they leave the site?
  • Does your website make visitors to trust you and proceed to buy a product or services?
  • Will visitors see what they are looking for right away when they arrive?
  • The Fox Internet Marketing Solutions
    A Division of the Fox Advertising Agency, Inc.
    9114 58th Dr. East, Suite 103
    Bradenton, FL 34202
    Phone: 941.758.2404
    FAX: 941.756.6484
    Email: info@foxadv.com
    Website: www.foxadv.com

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